SEO 101: Search Engine Optimization For Bloggers
Getting started with Search Engine Optimization
Feeling overwhelmed by Search Engine Optimization?
In this course, we'll demystify SEO. You'll learn how SEO works and specific things you can do to get visitors from Google and other search engines.
Did you know almost 70% of online experiences begin with asking search engine like Google a question? SEO is the practice of making it easier for search engines to understand your content. Once Google knows what your blog is about, it will show your website on relevant search results. This is the key to getting more visitors to your blog or website.
If you feel intimidated by SEO, this workshops is for you. We'll show you:
- How SEO works
- How simple changes on your website will make Google happy, resulting on more visitors and customers
- Tools that make SEO easy
You've done the hard work or writing high-quality content. Now it's time to get it seen by the people who need it. Plus, more traffic to your website gives you more opportunities to monetize your blog with affiliate partnerships, sponsorships, and selling your own products.
Your Instructor
Paola Mendez is a published author, coach, speaker, serial entrepreneur, and the kind spirit behind The Blogger Union. She's partnered with major brands including Capital One, Tequila Herradura, Shake Shack, and La Croix.
Paola’s talent for creating communities began in 2007 when she founded Pinkghost, a designer toy store, gallery, and haven for local and international artists. Today, Paola continues to run an eclectic portfolio of online businesses, including Coral Gables Love —the most influential online hub in Coral Gables— Dapper Animals, and Gables Guitar.
Previous to writing her first book, "Taste of Coral Gables", she was a web developer in the finance and media industry. She holds a B.S. in Computer Science from the University of Miami and a Masters in Information Systems, where she graduated as the valedictorian of her class at Florida International University.